Summary of the best two books about ideas + persuasion

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I made you a summary of the two books I use to come up with ideas that will stick in the minds of an audience.

In short - these two books are the foundation of my ideas, and if I didn’t read them, you wouldn’t have clicked the buttons to read this.

They’re fabulous books, but about 800 pages in total, so I’ve summarised them for you in these two 5 minute voicenotes and let you know my favourite lessons from them.

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I made you a summary of the two books I use to come up with ideas that will stick in the minds of an audience.

In short - these two books are the foundation of my ideas, and if I didn’t read them, you wouldn’t have clicked the buttons to read this.

They’re fabulous books, but about 800 pages in total, so I’ve summarised them for you in these two 5 minute voicenotes and let you know my favourite lessons from them.

I made you a summary of the two books I use to come up with ideas that will stick in the minds of an audience.

In short - these two books are the foundation of my ideas, and if I didn’t read them, you wouldn’t have clicked the buttons to read this.

They’re fabulous books, but about 800 pages in total, so I’ve summarised them for you in these two 5 minute voicenotes and let you know my favourite lessons from them.